So, you're probably thinking...

Is persuasion something I really need to master & isn't it manipulative, why would I want to master something like that?

The thing is...

Persuasion is probably the most positive & rewarding skill you could ever master in your entire life! (Big claim I know)

Why you ask?!

Well, first of all the highest earners in the world are the most persuasive people. But that's not why you need to master it, there's actually a less material & more beneficial & more rewarding reason that you need to be able to move & persuade people.

Are you ready for this?...

See, you may think that persuading people is about manipulating them into doing things for you, for your own benefit & gain & if I'm honest with you, that's the furthest thing from the truth!

Persuading people is all about getting them to do things for themselves & getting them to take action on the hard decisions they know they need to take action on, in order for them to...

So, the reason I decided to create this blog was because...

I am a sales man by nature, but am I a natural?

PROBABLY NOT!

But the second I made my first sale...

I WAS HOOKED! (I bet you were too right?)

& told myself I would do everything I possibly could to master the sales game & help as many people as I can on my way up too.

Now the problem I had when I was learning was...

All the best information is embedded in books, where we have to dig through them to get a single nugget of gold out & sometimes we just haven’t got the time to a read lengthy book, so we brush them a side & months go past & we’re literally only 2 chapters in.

Now, the further I got into sales I was experiencing a lot of objections that I did not know how to over come, so I went on a quest, digging through every course, every book, for the best rebuttals & how to understand them properly & let me tell you…

That took years!

When you’re on a cold call that you...

So...

If you're reading this you're probably wondering...

What has the economy really got in store for us business owners & sales professionals in 2023?

And you're probably also thinking...

• Will sales dry up for businesses?
• Will businesses survive?
• Is it going to be harder to make sales?

Well I'm going to let you in on a little secret...

I have been selling for nearly 10 years now & I have sold in B2B & B2C industries & the one thing I have learned is that no matter the economy...

PEOPLE ALWAYS BUY STUFF!

But...

What they buy & how they buy things, changes.

Because the economy effects everyone in some shape or form, it also effects their buying decisions & people start to weigh up the pros & cons of their purchases & because of the mentality shift in peoples minds it means us as business owners & sales professionals need to shift how we sell things, meaning...

We need to find new ways to position our offers within the new economy & how we...