Have you ever thought about how open & honest we are with doctors, even if we have never met them before, but when we go to them, we tell them & show them things that are extremely personal, that we probably wouldn't tell anyone, even the people closest to us?

Quite interesting right?

But have you ever asked yourself, why you find it easier to open up to a doctor & let them know about your problems so transparently?

My answer to that is...

Because they are perceived as non-judgemental professionals who are there to do their job & solve your problem.

You see, people defer to professionals & open up to those who they feel can help them solve their problems.

Doctors have a great ability at a number of things...

First of all, they're great at detaching from their emotions & remaining neutral which is extremely important to getting your clients to open up to you.

When you remain neutral & slightly detached it shows that you are just there to do your job, solve...

You're probably thinking...

How is there 5 steps to every single conversation, every conversation is different! What about when I talk to my kids, friends & family, they don't have steps to them... Or do they?

You see every single conversation follows a format & when it comes to sales, the best sales people understand this & consciously use this format to get what they want! And you're probably thinking... 

"Santino what are these 5 steps then?"?

I'll tell you...

So the more you become aware of this the more you will notice the pattern with everyone you speak to & how you can tailor the conversation to get whatever outcome you want!

So The 5 Steps To Every Single Conversation Are...

1. Introduction
2. Short Story
3. presentation
4. Close
5. Consolidation

So right now what I want to do is give you a comprehensive break down with some examples of how these 5 steps are the steps that you use every time you have a conversation with someone, so let's get straight to it!

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