Are you leaving money on the table?...
Ever heard the phrase...
"The easiest sale you'll ever make"?...
Imagine this scenario...
You walk into a coffee shop and order a latte. The barista tells you...
"Would you like to add a shot of vanilla syrup for an extra 50 cents?"
You think about it for a second and say... "Sure, why not?"... Congratulations, you just got upsold.
Well, when it comes to upselling to your current clients, that phrase rings true!
Upselling is the act of offering your clients additional products or services that complement what they're already purchasing from you.
It's a strategy that has been used by businesses for decades, and for good reason... IT WORKS!
Imagine you run a coffee shop now...
Your regular customers come in every day and order their favourite cup of coffee, you notice that some of them always order a pastry to go with it. This is a prime opportunity for upselling...
You could suggest a new pastry that they might enjoy or offer them a discount if...
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